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5 Incredible Women Who Changed the World (and the Lipstick Shade We’d Totally Make for Them!)

  March 8th is International Women’s Day, and let’s be real—it’s not just another day on the calendar. It’s a reminder that women across the world have shattered ceilings, redefined norms, and kicked butt while doing it. And they did it all without needing makeup, external validation, or anyone’s permission. But because we’re GoPlay Cosmetics, home of the LipsKit (our fab DIY lipstick maker), we thought—what if we could whip up the perfect lipstick shade for these inspiring women based on their seasonal color analysis? Because, honestly, if they did ever decide to rock a custom lip color, it should be one as iconic as they are. So, here are five incredible women (amongst many!) from different backgrounds who changed the world—and the lipstick shades we’d create just for them. 1. Malala Yousafzai – The Fearless Voice for Education Credit: Wikipedia Commons Who is she? Malala Yousafzai is the youngest-ever Nobel Prize laureate and a tireless advocate for girls’ education. Born in Pakistan, she survived an assassination attempt by the Taliban at just 15 years old—simply because she wanted girls to have the right to go to school. Instead of backing down, she doubled down. Today, through the Malala Fund, she’s helping millions of girls access education worldwide. Malala's Color Season & Lipstick Shade: Malala has warm undertones, deep brown eyes, and a radiant, glowing complexion—making her a Warm Autumn in seasonal color analysis. That means rich, earthy tones complement her beautifully. Malala's custom GoPlay Lipskit Shade: GoPlay LipsKit Recipe here   Courageous Coral – a bold, warm coral-orange that reflects her vibrant energy and relentless spirit. It’s strong, yet joyful—just like her. 2. Ruth Bader Ginsburg – The Legal Trailblazer Credit: Wikipedia Commons Who is she? RBG. The Notorious RBG. The woman who made gender equality her life’s mission and transformed the U.S. legal landscape. As a Supreme Court Justice, she spent decades fighting for women’s rights, LGBTQ+ rights, and equal pay. She was also known for her iconic lace collars and dissents that were as legendary as she was. Ruth's Color Season & Lipstick Shade: RBG had cool undertones, a fair complexion, and striking dark hair, making her a Cool Winter in seasonal analysis. That means deep, bold shades with cool undertones suit her best. Ruth's GoPlay Lipskit Shade: GoPlay LipsKit Recipe here Rebel Berry – a deep, cool-toned berry shade that’s sophisticated, unapologetic, and powerful—just like her legendary legal mind.   3. Wangari Maathai – The Environmental Warrior Credit: African Feminist Forum Who is she? Kenyan environmentalist Wangari Maathai didn’t just talk about saving the planet—she literally planted millions of trees to do it. She founded the Green Belt Movement, empowering women in rural Africa to fight deforestation while also championing human rights and democracy. Oh, and she was the first African woman to win the Nobel Peace Prize. Wangari's Color Season & Lipstick Shade: With her deep skin tone and warm undertones, Wangari was a Deep Autumn. That means rich, warm shades with a bit of drama suit her best. Wangari's GoPlay LipsKit Shade: GoPlay LipsKit recipe here Earthy Ember – a rich, burnt sienna shade that mirrors her connection to the land, resilience, and fiery passion for justice.   4. Frida Kahlo – The Artistic Revolutionary Credit: The Australian Academy of Media Who is she? Frida Kahlo wasn’t just an artist—she was an entire movement. A Mexican painter known for her striking self-portraits, she turned her pain and struggles into powerful, surrealist art. She defied conventions, embraced her identity, and lived life unapologetically—unibrow and all. Frida's Color Season & Lipstick Shade: Frida’s warm olive skin and dark hair put her in the Deep Autumn category. She looked phenomenal in warm reds, oranges, and golden hues. Frida's GoPlay LipsKit Shade: GoPlay LipsKit recipe here Fiery Cactus – a bold, spicy red-orange that screams creativity, passion, and individuality—just like Frida herself.   5. Serena Williams – The Unstoppable Champion Credit: Vanity Fair Who is she? Serena Williams isn’t just one of the greatest athletes of all time—she’s a force of nature. With 23 Grand Slam titles, she redefined women’s tennis while breaking down barriers for Black women in sports. Her dominance, resilience, and confidence (both on and off the court) have inspired millions. And let’s not forget—she did all this while shutting down critics, championing body positivity, and balancing motherhood like the GOAT she is. Serena's Color Season & Lipstick Shade: Serena has deep skin with warm undertones, making her a Deep Autumn. She radiates in rich, earthy tones and statement shades. Serena's GoPlay LipsKit Shade: GoPlay LipsKit Recipe here Game, Set, Ruby – a fierce, deep red with warm undertones that embodies power, passion, and the unwavering determination of a champion.   “The most courageous act is still to think for yourself. Aloud.” – Coco Chanel   So what do these women have in common?  They've broken barriers and defied expectations, they stood up for what they believed in, and they did it all without needing any external validation. They never needed any makeup to make them shine, but if they did chose to wear some, it better be as iconic and unique as them Want to Create Your Own Powerhouse Lipstick? Just like these inspiring women, your lipstick should be 100% unique to YOU. Why not use the GoPlay LipsKit to discover and create your own unique lip shades that compliment your inner light! No more hunting for the perfect lipstick—it’s already in your hands. So this Women’s Day, celebrate your own power, beauty, and individuality. Mix up a shade that’s as fierce as you are.    HAPPY WOMEN'S DAY! ----------- P.S. Which of these powerhouse women (or others) do you relate to most? And what’s your power lipstick shade? Tell us in the comments! 😍

DIY vs. Pre-Made: Why Custom Lipstick is the Beauty Trend You Need in 2025

For decades, we’ve relied on pre-made lipsticks to add a pop of color to our lives. But let’s be honest—how often have you found the exact shade you wanted, only to discover it doesn’t look right on you? Or worse, it ends up at the back of your drawer, barely used. Fast forward to 2025, and the beauty world is shifting in exciting ways. Custom lipstick is on the rise, offering makeup lovers the freedom to create shades that suit their mood, skin tone, and unique vibe. If you’ve been hearing the buzz about DIY lipstick tools like GoPlay Cosmetics’ LipsKit, here’s why this trend is taking center stage—and why it just might be the future of lipstick.

From Fair to Deep: How to Create a Custom Lipstick That Complements Your Color Season and Skin Tone

  Finding the perfect lipstick shade can feel like a painful, endless search—especially when you want something that truly matches your skin tone perfectly. If you’ve ever wondered why certain colors make you glow while others seem to wash you out, color season analysis is a great tool to help you understand which hues suit you best. And with the GoPlay LIPSKIT, you can create your own custom lip colors that are precisely tailored to your unique color profile in minutes. If you haven't read our previous blogs on color season analysis, let’s dive into how it works and how you can create your dream lipstick shades with the GoPlay LIPSKIT. Understanding Color Season Analysis Color season analysis categorizes skin tones into four main “seasons”: Winter, Spring, Summer, and Autumn. Each season has its specific undertones, influencing the shades that work best with your complexion. Here’s a quick breakdown:  1. Winter - Cool undertones with high contrast. Think bold reds and deep berries. Read more here. 2. Spring - Warm undertones with a fresh brightness. Look for vibrant corals and peachy pinks. Read more here. 3. Summer - Cool undertones but softer than Winter. Dusty roses and soft mauves shine here. Read more here. 4. Autumn - Warm undertones with a rich depth. Earthy browns and terracotta shades complement this profile. Read more here. Determining your season helps you identify the lip colors that will look the most natural and flattering on you. But, what if you could make these colors yourself? That’s where the GoPlay LIPSKIT steps in. Why Choose GoPlay LIPSKIT for Your Color Season Shades? Traditional lipstick shopping has its limits. You might find a color close to what you want, but subtle variations make all the difference when matching your seasonal profile. With the GoPlay LIPSKIT, you have the freedom to experiment with a range of pigments to make your ideal lip shades—from fiery oranges for a warm Spring profile to a classic crimson for cool Winters.  Here are the top reasons why the LIPSKIT is perfect for color season customization: • DIY Precision: Mix and adjust colors yourself to match your unique color season. • Vegan, Cruelty-Free, and Clean: GoPlay Cosmetics is committed to offering sustainable and ethical beauty choices. • Cost-Effective: Instead of buying multiple tubes, create endless shades with a single kit, so you always have a custom color that suits you. You can even create your colors in as little or as much quantity as you want and store for later use in reusable pots with built-in lip brushes that come with each kit. How to Use the GoPlay LIPSKIT for Your Color Season Profile 1. Identify Your Undertone Before creating shades, determine your undertone (cool, warm, or neutral). Knowing your undertone will guide you in choosing the base colors that will suit you best. Use our free quiz tool to find your personal color season. 2. Choose Your Base Colors The LIPSKIT comes in 2 variants - warm/neutral or cool. Each GoPlay LIPSKIT contains highly pigmented bases that can be mixed to create endless shades. For example: • Winter: Try mixing blue and red bases of the cool undertone LIPSKIT to get deep, bold shades like burgundy or wine. • Spring: Use the warm kit and mix reds and yellows and add a touch of white for coral or peach. • Summer: Softer pinks and mauves can be achieved by combining red, yellow and blues of the cool kit. • Autumn: Experiment with black, yellow and red bases to find your ideal warm terracotta or copper hue with the warm kit. 3. Purple color add-on:  Use our purple color bullet as an add-on to create bolder colors such as hot pinks, bright purples and also a lot of great nudes to match your skintone. 4. GoPlay Free Color Recipe App: Use our free web-app to discover endless colors, and get recipes for any color you can think of. You can even click pictures of colors you want to create and the app will give you recipes to create those colors with the LIPSKIT. Go ahead and give it a shot.  5. Experiment & Perfect Your Shade One of the best parts of the LIPSKIT is the freedom to experiment. Don’t be afraid to mix and match until you find the exact tone that makes your skin glow. Test different ratios and make small adjustments to find the balance that brings out the best in your color season. 6. Store & Save Your Favorites GoPlay LIPSKIT includes a portable container to store your favorite shades. Keep track of your favorite recipes so you can recreate them anytime.   Create Your Signature Look with GoPlay LIPSKIT With color season analysis, the GoPlay LIPSKIT, and the GoPlay web-app, customizing your lip color has never been more personal or fun. Why settle for one-size-fits-all lipsticks when you can create something unique? Whether you’re a warm Autumn seeking the perfect brick red or a cool Summer looking for the ideal mauve, your custom shades await. Ready to discover and create the colors that make you shine? Check out the GoPlay LIPSKIT here and take control of your makeup palette today!   FAQs: GoPlay LIPSKIT and Color Season Analysis  Q: Can the LIPSKIT be used by all skin tones? A: Absolutely! The GoPlay LIPSKIT is designed to suit every skin tone. Our pigments are highly blendable, allowing anyone to create shades that complement their unique complexion. Q: Is the GoPlay LIPSKIT sustainable? A: Yes! GoPlay Cosmetics is committed to sustainability. We are plastic-neutral and all our products are vegan and cruelty-free. Q: How many shades can I make with the LIPSKIT? A: Endless possibilities! The LIPSKIT includes a variety of pigments that you can mix in different ratios, allowing you to create custom shades for any look, season, or mood. By blending the science of color theory with the art of makeup, GoPlay Cosmetics empowers you to redefine beauty on your terms. Unlock a world of possibilities with the LIPSKIT and discover the shades that truly reflect your individuality.

10 easy ways to make your beauty routine more eco-friendly

Cue the lights, music, and animal print… Okay, now that we have your attention, let's talk about how to go green when it comes to your beauty duties. Beauty routines are an essential part of our lives now, but they can also have a significant impact on the environment. From the packaging of products to the chemicals they contain, beauty routines can be a source of pollution and waste. But, you don't really have to sacrifice on glamming up to lead a more sustainably lifestyle. There are hacks that can help you be more earth-friendly while enjoying your colors! It's easier than you might think.

How to sport a bold lip: Tips and Tricks for Pulling Off that "Perfect Pout"

Let me guess. You love bold colored lipsticks. But only on others. You think you're just not cutout for it. Your lips are too thin, your skin is not great, you fear getting the 'looks' from people around you. You've tried a bold lip at home ( and probably taken a few selfies), but then mellowed it down with a tissue just before walking out that door. If you've experienced any of the above before, let me tell you, you are not alone. But guess what, your fear is not about looking odd in a bright color, it's about standing out and being noticed.

The 12 Color Seasons: Spring and its Subsets

Springs are warm-toned, meaning gold jewelry looks better on them than platinum or silver. Their eyes are light to medium in darkness and are usually shades like clear blue, bright green, hazel, or light grey. Springs have a sort of golden aura to them.